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London Midland

Your Social Network: Internal Video

Client: London Midland

Sector: Leisure & Tourism / B2C

To inform staff members of their new and exciting leisure travel campaign, titled Your Social Network, GRIN created a short video which presented and highlighted the importance of the campaign.

After meeting with London Midland and going through the storyboard they had planned out, GRIN began reorganising and refining various shots, ensuring the video’s message was clear, the tone was enthusiastic and positive and the structure was fluid. The campaign was finally brought to life by the inclusion of video footage and mixed motion techniques throughout.