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Stylish Guidelines

We’ve been inspired by these beautiful examples of brand guideline documents this week as we work on a number of branding projects and so we thought we’d share some of our favourites.



A quirky approach for the Skittles brand book featuring bright colours and fun illustrations with tongue in cheek messaging to really portray the essence of the brand – via

More 4

A beautiful approach to the latest More 4 rebrand by Man vs Machine with a guidelines document featuring lots of gorgeous stills of idents and stings.

Barbican Barbican Barbican

A sophisticated swiss approach to the Barbican guidelines by North with great use of  negative space – via Aisle One


Has magenta ever looked better? Truth brand guidelines designed by Mash Creative – via