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23/11/2016

The night before (and after) Christmas

Christmas is coming – brace yourself. The festive ads are already out, picked apart and turned into memes (usually about Donald Trump), every other radio jingle has been twisted into some sort of Christmas/commercial hybrid noise that you can’t get out of your head, and the shoppers are out en masse, scrambling for random gifts, anything! “Gift receipt?”, “Yes please!”

Whilst we’ve yet to get ourselves in gear with regards to buying presents for our lucky loved ones, GRIN has been beavering away – very much like Father Christmas and his elves (Father Christmas being our Phil) – ensuring Christmas is ready for our lovely clients.

To illustrate how hard we’ve been working, check out our ‘before and after’ (including artistic progression) videos below. One was a large-scale print job used to recreate a Christmas grotto at CrownGate Shopping Centre, and the other is a piece of motion work used on giant screens throughout The ICC Birmingham mall, to promote the opening of Birmingham’s wonderful German Market.

CROWNGATE SHOPPING CENTRE: SANTA’S GROTTO BACKDROP CREATIVE


ROOF:

EXTERIOR:

INTERIOR:

THE ICC BIRMINGHAM: GERMAN MARKET OPENING MOTION CREATIVE


Feeling festive now? Good. Get shopping. I’m not fussy – don’t forget the gift receipt.